
Brewing Up A Business by Sam Calagione
A Few Facts about Dogfish Head & the founder Sam Calagione that I learned while reading this great book:
- The founder Sam designed the Dogfish Head logo
- Sam’s wife Mariah runs the Social Networking side of the business
- Sam designed (carved) the original fish-shaped tap pulls that you see replicas of at bars today
- Dogfish Head made 30 different beers in their first year
- When Sam decided to open he opened as a Brew Pub not a Brewery so they could fall back on the food sales if the beer wasn’t a hit … the beer was a hit by the way
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